Being the #1 real estate brokerage comes with common misconceptions. RE/MAX myth busters series sheds light on these misconceptions about working with RE/MAX. By being honest and upfront with you, we hope to give you the opportunity to see the truth about RE/MAX.

RE/MAX Myth Busters Part 5

“At RE/MAX, it’s all about the brand, not me.”

The truth:
The first part of that statement “At RE/MAX, it’s all about the brand” is true, it is about the brand. However, the second part of the statement is way off.

When you’re with RE/MAX, you are the brand. With that, everything from the advertising to the lead generation to the annual convention is focused on you and your success.

The brand is created through the skills, abilities and, most importantly, performance of the Sales Associates within the system. Because our realtors are the best at what they do – in part because of advantages provided by the brand – RE/MAX is the best at what it does.

Put another way:
When RE/MAX Associates do their jobs well, they create trust and reputation – for themselves as well as for the brand. So when you join RE/MAX, you’re instantly connected to a 40-year legacy of credibility and high achievement. That’s a huge competitive edge.

Impact on your business:

When you partner your professionalism, leadership and integrity with the No. 1 brand in real estate, you don’t have to worry about questions like:
• What if my business won’t follow me?
• How will others know why I changed brands?
• Will I be supported with technology?
• Will I receive my fair share of leads?

When you move to RE/MAX, people will understand. They know the brand and realize that RE/MAX is a natural step up for professionals with the confidence, drive and skills to excel in their careers.

Consider what aligning with a powerful, global brand could do for your career as a realtor. Explore the possibilities and see why truth is always better than fiction.

Set up a meeting with a Managing Broker today.