RE/MAX Brand Refresh

RE/MAX Brand Refresh

The new RE/MAX brand refresh is generating a lot of buzz. Did you know the refresh is even highlighted on the cover of Real Estate magazine?

Agents choose to associate themselves with RE/MAX for one reason: It’s a brand that’s constantly innovating and evolving, with a culture of productivity that attracts the very best.

RE/MAX leaders unveiled the refresh of all residential, commercial and luxury branding at the 2017 Broker Owner Conference (BOC) in San Fransico this past month. As RE/MAX Co-CEO Adam Contos told the crowd at the opening general session,

“You’re RE/MAX. You get up every day and attack mediocrity.”

During the opening session, the brand was showcased across a verity of platforms – including digital. The new branding is designed to look great across all platforms and really speaks to millennials.

Your personal RE/MAX brand refresh begins here. Find information and links to download the new logos and other resources below. Also, be sure to download the Brand Identity Trademark & Graphics Standards Manual to ensure proper use of the new marketing material.

RE/MAX Brand Refresh – Print & Traditional

For RE/MAX agents, the yard sign is the most important form of advertising. As a result of intensive market research, a new, vertical residential sign option was unveiled.

To help agents take advantage of the enhanced branding right away, REMAX, LLC negotiated limited time discounts. This includes up to 50% OFF with some approved suppliers – on everything from yard signs to office supplies.

These yard signs can be found in the new Marketing Portal on MAX/Center.

RE/MAX Brand Refresh – Digital & Social

RE/MAX Brand RefreshNow more than ever before, home buyers are looking at houses for sale online. A study by Google and the National Association of Realtors found that over 90% of home buyers search for properties online. That translates to a huge potential for online leads.

The refreshed RE/MAX logo and the balloon are designed for the digital age. It has been designed for mobile and social.

Download the refreshed RE/MAX logo and balloon.

While the BOC event revealed the new look, September 20 is the official celebration date of the brand refresh.

Do you want to associate your personal real estate brand with the power of RE/MAX? Schedule an informal meeting with one of our managing brokers, today!

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